Digital Marketing Coordinator

OBJECTIVE

To help build the Passion Brand, the Digital Marketing Coordinator will assist in managing all digital marketing initiatives. This role supports the growth of the overall brand through paid advertising, digital marketing, and email marketing.

ESSENTIAL DUTIES AND RESPONSIBILITIES//

● Build, place, organize, and optimize digital marketing campaigns

● Design, build, test, and report on email marketing campaigns

● Maintain our family of websites and apps

● Update content on websites and applications

● Collaborate with internal teams to design, develop, and implement digital projects

● Maintain paid media change logs

● Maintains a deep knowledge of marketing on the web with SEO/SEM and social media marketing

● Evaluate for effectiveness and adjust where needed

● Report and analyze on live event performance

● Research advertising trends

WORK SCHEDULE//

Monday – Friday 9a – 5p

SUPERVISORY RESPONSIBILITIES//

N/A

REPORTS TO//

Digital Marketing Manager

AN IDEAL INDIVIDUAL//

● Bachelors’ degree in marketing or related field

● 2+ years of experience in digital marketing and advertising or relative college experience

● Understands website metrics and best practices

● Strong Excel/spreadsheet management skills

● Experience with search engine optimization, lead generation and email marketing

● Able to work with people to develop marketing goals and evaluate results

● Good at problem-solving and communications

● Strong writing skills

● Enjoys accomplishing tasks

● Is highly organized, self-motivated, and proactive

● Ability to perform job duties with a sense of urgency

GREAT TO HAVE//

● Knowledge of Hubspot tools and its resources

● Familiarity with HTML and CSS; cross platform connectors such as Zapier and Intergromat; Wordpress, Webflow, Figma, and Google Data Studio

EXPECTATIONS//

● Loves Jesus, the people of Passion City Church, the city of Atlanta and the world

● Willingness to adapt and be flexible, while working above and beyond expectations

● Acts as an advocate of the culture and vision of Passion

● Low drama, high-momentum, high-capacity, positivity, overcomer, dreamer, creative-can-do-whatever-it-takes attitude

● High level of initiative and ability to take a proactive approach to work

● Performs job duties on time with excellence

● Actively participates in the life of Passion City Church as their church home